Posted by AR Web Co. on Jul 24, 2017
The user experience (UA) of a website is one of the most important factors, if not the top factor, that will determine the success of your website. I know that seems like a comprehensive statement, and it's intended to be so. The UA of a website combines everything, from loading time to content. It determines if the visitors can find the product or information they are seeking promptly and easily. It determines if they can navigate the site without having to go through numerous pages to find something or if they have to wait for a large image to load.
There is a good chance that you are not the only one selling a product or service. Your hard-earned visitor will do a quick Google search to find a website that is easier to use. I couldn't tell you how many times I've heard people say that they immediately left a site because they had to zoom in on a mobile device or couldn't immediately find what they were seeking.
Your online website builder does not automatically create a good user experience. I'll also go out on a limb and say that your average small budget website designer doesn't take UA into account. It requires an essential thing when integrating the UA into a website: time. Unless the $200-$1,000 website provider gives hours of time for free, I'm willing to bet the provider downloads a template and throws in some images.
The user experience is a process of walking through the visitor's journey. To create a results-driven user experience, you need to think about your images, load times, content, menu structure, call-to-actions, and user devices.
Make sure you don't rush the creation of your website. Remember, a website is a direct representation of you and your business.
Contact us if you need help with your website. We will work with you to provide a user experience that drives results.
If you are looking to partner with a website company that has the same goal of growing your business, you've come to the right place. Arkansas Web Company focuses on you and your company's needs. We are committed to developing the perfect website solutions that fits your business model and offer new suggestions to improve your exposure on the internet.